August 2024
COVER STORY – Wisconsin Couple Grows More Than Just Plants
MINOQUA, Wisconsin – After graduating from the University of Wisconsin-River Falls in horticulture, Alec, with a minor in business, and Christine Stenli, with a minor in ag engineering, divided up the state of Wisconsin into a grid to figure out where they wanted to put down their roots. The couple wanted to find the perfect place for a retail greenhouse, ultimately deciding on the lakeside town of Minoqua, with a full-time population in the 10,000 range that swells to 100,000 during the height of the summer season.
Don’t receive PET? Subscribe today!
Share On Social
POWERLINES: Ready For A Fun Fall
Article by Jessica Johnson, Managing Editor, Power Equipment Trade
Fall has always been one of my favorite times of the year. Growing up in the South, I would be remiss if I didn’t mention how much I truly thrive during football season. I love the pageantry of the sport. From little pee wee plays (my son is a great running back); to the infamous Friday night lights, and all day long on Saturday and Sunday my TV is nothing but pass rush defenses and guys throwing long bombs. Go Cougars! Roll tide! E-A-G-L-E-S EAGLES!
Fall also means back-to-school (I love shopping for school supplies because I am a dork, I guess) and cooler temperatures in my beloved Southern states. On the work calendar, Fall also means Equip Expo comes October 15. I know I’ve preached for years that Equip is the place where everyone gathers and it feels like a family reunion of sorts—and to me it does. I get the chance to hang out with all my favorite industry friends, meet dealer-readers at our booth and experience all sorts of new and exciting innovations. I know you’ll find me and Kress’ Alex de Courcy at the food trucks again this year enjoying lunch one day. I am hoping for a repeat performance of watching a British man eat fried mac and cheese if I am being honest. We’ll be easy to spot, he’ll look disappointed and slightly perplexed while I’ll be cackling like a hyena.
Every possible inch of exhibit space is sold for this year’s Equip and the Outdoor Power Equipment Institute (OPEI) that organizes and owns the show is preparing for another massive crowd this year to cover the over 1 million sq. ft. of things you need to make a lawn and garden business successful.
Oh, and in case anyone might have forgotten: You can get a puppy there too!
Latest News
Rotary Announces New Additions to Sales Team
Rotary Corporation has appointed two new territory sales managers as it expands the sales division to meet the needs of a growing dealer network, according to an announcement by Mark Smith, Chief Sales Officer.
Lightspeed DMS Appoints Brian Provost CEO
Lightspeed DMS LLC, a recreational dealer management software provider, has announced that Brian Provost has been appointed chief executive officer, succeeding Kris Denos. Lightspeed offers a comprehensive, modern dealer management software platform and suite of solutions used by 3,800 North American locations. Lightspeed is a subsidiary of Brookfield Business Partners, the flagship listed vehicle of Brookfield Asset Management’s Private Equity Group. Brookfield Partners owns and operates businesses like Lightspeed that provide essential products and services and which benefit from a strong competitive position.
Power Suppliers
- Rotary Adds To PNW Sales Force
- New Web App OPE Dealer Hub
- NAEDA Announces Four Elected Directors
- Echo Launches New Resource Library
- Husqvarna Q2 Earnings Are Mixed
- OPEI Seeks Standard Stakeholders
- Stihl Timbersports Hosts U.S. Competition
INDUSTRYvoices
Seven Can’t-Miss Opportunities For Dealers At Equip Expo 2024
Held Oct. 15-18 in Louisville, Kentucky, this event is a can’t-miss experience for dealers across the country.
MOWERpreview
- Archer
- Heftee
- Masport
- Mean Green
- Oregon
- Prufrex
- Rotary
- Stens
- Sunbelt
PETcetera
- What the New Overtime Rule Means for Workers
SUBSCRIBE TODAY
Power Equipment Trade offers six dynamic issues per year with industry news, new products, dealer focused selling strategies and more. When you combine the hard copy with our PETnet e-newsletter, we’ve got the industry covered from top to bottom. The best part? Subscriptions are free to those who qualify.