December 2024
COVER STORY- Results are in from PET’s 2024 Dealer Survey!
What’s changing, what’s staying the same? Time to take a peek behind the curtain of dealerships across the country in the longest running power equipment dealer database in the U.S.
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2024 Survey Report: What’s Changing, What’s Staying The Same
The Power Equipment Trade dealer survey has been appearing in these pages biennially without fail since 1992—it is the longest running industry database of its kind. During that time, there have been recessions (both large and small), political changes at home and abroad, and an emphasis on battery-powered tools.
Overall? Survey says: Things are holding strong and steady; bleak in some spots, bright in others. Rid- ing mowers continue to rule the showroom, with over half of dealer-respondents saying it is their most profitable machine.
79% of dealers who took the online survey identified themselves as over 50 (just 6% say they are between 20 and 39!)—and doing busi- ness with fewer distributors and manufacturers than be- fore. Sixty-five percent of respondents are carrying fewer lines than they did two years ago. But not all change is a bad thing; demand for battery power is growing in nearly every dealer market.
Latest News
This Old House’s Kevin O’Connor Will Deliver Keynote for Equip Attendees
Renowned This Old House host and home improvement expert, Kevin O’Connor, will deliver the keynote address, sponsored by Kress, at Equip focusing on energizing landscapers, contractors, dealers, and manufacturers and helping them identify ways to build their business. The trade show, which drew over 27,000 people last year from all 50 states and 46 countries, will be held October 15-18 at the Kentucky Exposition Center (KEC).
Yakta Unveils Full Production Line
Yakta, building upon 35 years of manufacturing excellence through its sister company Arrowquip, transfers a customer-focused approach to the zero-turn mower industry and has announced full-scale production of its range of zero-turn mowers. Fresh off the success of last year’s Equip Expo prototype display, Yakta’s production lineup, including the YXR 710, YXR 610 and YXR 410, with the YXR 910 soon to follow, boast industry-shattering durability, from their strong I-beam caster arm construction to their 7-ga. steel decks—strength that sets a new standard in mower resilience.
POWERsuppliers
- Stihl AppointsNew Sales VP
- Country Clipper Celebrates 40 Years
- Rotary Adds To Sales Team
- EETC Opens Scholten Scholarship
- Tom Healy Joins NAEDA
- OTR Adds Aftermarket VP
- OPEI Seeks Standard Development Stakeholders
- Hardware Chains Announce Merger
WINTERcare
- Kress
- Rotary
- Sunbelt
PETcetera
- From The Internet’s Sharpest Blades
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