
Morrison is the latest in a string of new hires at Loftness, preceded by Jeff Reinhart, the company’s new CEO.
Morrison comes to Loftness with an extensive background in agricultural equipment sales. He most recently worked as Director of Sales and Marketing for a diversified manufacturer of agricultural equipment, snow and ice removal equipment, and other products. Prior to that, he gained experience in international sales for two major equipment dealerships.
Originally from West Fargo, N.D., Morrison attended Saint John’s University in Collegeville, Minn., where he earned a bachelor’s degree in business management. After graduation, Morrison joined the United States Peace Corps, serving in Urgench, Uzbekistan, which propelled his early career in international business.
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