Share On Social
Snapper Sponsors USA Today’s Men’s, Women’s Tournament Brackets
Briggs & Stratton-owned Snapper will be the official sponsor of the USA Today 2021 men’s and women’s basketball tournament brackets this March. 24 million basketball fans will visit the brackets during the tournament this month; each being exposed to the Snapper brand as mowing season kicks off around the country. The partnership also includes national digital ads, print ads and branded content.
This sponsorship follows on the heels of sister brand, Ferris, the 20-21 season entitlement sponsor of the Ferris Mowers Men’s Basketball Coaches Poll powered by USA Today and the trophy that will be awarded to the winner of the tournament.
Latest News
Briggs Names New SVP & CFO
Briggs & Stratton has announced that Kristina Cerniglia has joined the company as Senior Vice President & Chief Financial Officer. She joins Briggs & Stratton after serving eight…
Stihl To Enter Zero-Turn Market
Stihl has announced it has a new manufacturing relationship with Briggs & Stratton that will expand the offerings of Stihl products in the U.S. Through this relationship, Stihl will…
Stihl Names New Sales, Marketing VP
Chris Keffer has been named Vice President Sales and Marketing of Stihl, Inc., and assumes his position on May 16, 2022. Keffer will be responsible for sales for the domestic and export…